Fascinating in every way

Like Mercedes-Benz, Mercedes-Benz Style also stands for design and innovationl. This is expressed clearly in the uncompromising use of innovative materials, color combinations, patterns and shapes. Mercedes-Benz and Rodenstock combine German craftsmanship, tradition and quality at the very highest level. The glasses from Mercedes-Benz Style combine elegance and exclusiveness with perfect wearing comfort.

Bold, unconventional and stylish: Marimekko are proud to launch their latest optical collection. Their daring, positive DNA is reimagined in frames that celebrate the vitality of the Finnish design house and their unique prints.Throughout the collection Marimekko takes influence from classic shapes and shades reinterpreted with their unique style for a modern woman.

Original prints and bright colors are the main components of the first collection of Joules glasses. Carefully paying attention to the details you can see that the inveterate hare Joules can jump around the tips and inside the nasal pads, and prints pass through the lens tissue. Optical frames for the collection "Little Joules" are smaller versions of adult collections. Thanks to unique combinations of bright colors and traditional tones, Joules eyewear really stands out from the crowd.

Jil Sander brand is a symbol of modern luxury style. The best proof of what is said is the new collection. A perfect combination of clear understatement, puristic design and extraordinary craftsmanship. The light-hearted ease and legendary understatement of brand has been primarily focused on the personality of the person who is wearing the creations of Jil Sander.

The classic elegance of the Hackett Bespoke glasses. Made by hand from the best acetate materials and carefully adjusted. The style is timeless, it does not follow the new trends. Here time is slowed down to open a new one, keeping true to traditions.

The concept of the brand Cacharel can be called the totality of three basic concepts: freedom, femininity, romanticism. Originating together with the first collections of clothes for fine ladies, this concept was reflected in the spectacle frames that the fashion house has been releasing for years. The collection of spectacle frames from Cacharel elegantly combines the latest modern production technologies and classics, tested by time. Collaboration with the Italian optical company Mondottica brought the production of frames to a new level, combining Italian ease and practicality with truly Parisian chic.

Master of his case, Christian Lacroix in every his work tries to achieve perfection.Extraordinary, extravagant, eloquent glasses frames enter the optical collection Christian Lacroix. With such an accessory it's easy to be in the spotlight. The designer often uses the so-called method of mosaic in his works. Beautiful forms in combination with high-strength materials, from which the frames are made, are at the peak of perfection. This is not only a stylish accessory, but also a handy practical thing.

With the style of a fashion icon

Creative Director Claudia Schiffer was inspired by the 60s and 70s for her first eyewear collection. The designs reflect her passion to shapes of this time as well as her reserved and modern but simultaneously timeless style. New materials, colours and adapted forms complement the vintage shapes and give them a modern look.

The Inventor of Sports Fashion

The Bogner Eyes Spectacles and sunglasses are glamorous with a very sporty-elegant design, high quality materials and skill and harmonious as well as eye-catching color combinations. The Eyewear Portfolio includes the Bogner Eyes collection as well as selected Bogner Moments Styles which are a remake of heritage models inspired and worn by icons like Maria Bogner.